New Sales Director at HBA Global

HBA Global appointed Emanuela (Ema) Treneva as its new international sales director. Based in Paris, France, Treneva will provide sales outreach and customer support to European beauty and personal care suppliers. She will also facilitate relationships with European beauty and wellness organizations, media and pan-European customers.

Prior to joining HBA Global, Treneva was international advertising manager for Cosmédias. She has also worked for high profile fashion brands Gucci and Yves St. Laurent, and leading French retailer Printemps in a variety of marketing, communications and human resource roles.